“I was pretty sure I had just come all this way to face certain default.”

All England Club during Wimbledon in 1968, courtesy bbc.com

Point of Impact | Sample Chapters

I tell my story in two parts. Part One: Life Lessons from the Game of Tennis, and Part Two: Life Lessons for the Business of Tennis. The venues and decades are different but the lessons are the same. And they are still relevant.

 

Point of Impact | Chapter 10


Take One Point and One Day at a Time

Playing In My First Wimbledon

Wearing my official Fred Perry Wimbledon whites!

Wearing my official Fred Perry Wimbledon whites!

 

No matter who was invited to play and how they got there, Wimbledon was, to me, the ultimate tennis stage. In the days before the current point-based ranking system, whoever won Wimbledon was deemed the No. 1 player in the world. As young players, Johnny Sanderlin and I dreamt that someday we would be good enough to play there.

In June 1968, I was playing in the NCAA tournament in San Antonio, Texas, when I received a telegram from Wimbledon inviting me to play in the men’s singles draw. Players were accepted into Wimbledon based on their national ranking. In 1967, I was ranked 14th in U.S. men’s singles, which made me eligible for the 1968 draw. I stared at the telegram for much longer than it took to read what it said.

WESTERN UNION
ROY BARTH
CONFIRM SOONEST ENTRY
MAIN DRAW WIMBLEDON STOP CONFIRM
AMATEUR STATUS STOP
THE COMMITTEE
ALL ENGLAND TENNIS CLUB

An invitation to play in the main draw at Wimbledon which, for the first time, would include the best amateur and professional players in the world. I must still be dreaming.

I didn’t have time to go home to San Diego. I flew right from San Antonio to New York and from New York to London (my first trip overseas!) to play at Wimbledon the next day against Clark Graebner, one of the top American players. Twenty-one years to prepare for this moment and I’m lucky if I have everything I need.

I paid five pounds ($10) to stay in a small Bed and Breakfast owned by Mrs. Sealy in Earl’s Court near an underground “Tube” (British subway) stop. Fortunately for me, it rained on Day One and I had a whole day to acclimate to the atmosphere and the time change. As a player in the Main Draw, I was given a $300 allowance for Fred Perry clothing — the clothing sponsor of Wimbledon — and a rainy Day One was the perfect time to go shopping. With Mrs. Sealy’s help, I made my way to the warehouse and picked out a few shirts, a long-sleeved knit V-neck sweater, and some shorts. I was really enjoying the clothing perk when the shop attendant asked if I would wait a few minutes while she monogrammed the clothes for me. I had arrived.

I lay in bed that night planning the morning schedule, trying not to think about my match in the afternoon. I would take the Tube one stop west from Earl’s Court to Baron’s Court on either the Piccadilly (blue) or District (green) line, walk to the Queen’s Club to practice and have lunch, and then take the Players’ Limo for the 25-minute drive to Wimbledon. Plenty of time to relax and not be too nervous.

Unfortunately, the tennis gods were not with me that next morning. Over breakfast, Mrs. Sealy told me that the Tube was on strike. Officially, it was a dispute between the National Union of Railwaymen and the British Rail entity over a pay increase. I guess if the Tube employees wanted to make a statement, the opening day of Wimbledon was dramatic timing. I panicked. All of England and I would be trying to hail a taxi at the same time. Didn’t anyone care that I was playing in the most famous tennis tournament in the world?

I started to walk with all my gear in the direction of Baron’s Court. I finally tracked down an available taxi and I got a ride the rest of the way to the Queen’s Club, where the players’ limousine was waiting to take me to The All England Club. I didn’t have time to practice or eat — I barely had time to change into my Wimbledon whites — and I was an hour late for my match. Fantastic.

I was pretty sure I had just come all this way — geographically, professionally, and personally — to face certain default. How could this happen? How did the other players — including my opponent — get here on time? How did all the spectators get here? I still don’t know.

My only hope was to explain my morning to the officials as though they didn’t know the Tube wasn’t running, which of course they did. They let me play. Clark was already on Court 14 impatiently pacing back and forth, not caring at all about me or the Tube strike. The excitement of the morning had taken my mind off playing the match. Now I had to focus. I was nervous and excited at the same time.

I started my first match at Wimbledon on an empty stomach and without having practiced. Before I knew it, I had lost the first two sets and I was serving at 3-5 in the third set of the best-of-five set match. I was down to match point on my serve. Clark needed to win one more point to move on to the second round. As crazy a day as it had been, I was not going to give him the match. But perhaps he thought he’d already won because he seemed to lose some concentration. Between our points, he was watching the match on the next court.

I won my serve and then took advantage of Clark’s waning focus. He missed some first serves and stayed in the backcourt after his second serve. I attacked those second serves, went on the offensive, and broke his serve. I came back and won the third set 7-5. I think I surprised both of us.

In the first game of the fourth set Clark was serving and it started to rain, but the officials didn’t stop play. We each served one game, slipping on the slick grass. At 1-1 in the fourth set, the officials stopped play for the day.

I had better luck with the taxis the next day and got to The All England Club early enough to appreciate my surroundings. I took a deep breath and looked around for the first time. I was playing at Wimbledon. The place was magnificent, even on a cloudy day. The grass was beautifully manicured and showed no wear marks along the baseline or at the service “T,” as it would in the coming days. The ball boys manually changed the scores on the scoreboard in the corner. All the outer courts (Courts 2-15) were grouped together with only a narrow alleyway between them for spectators, whom I hadn’t noticed until just then. The umpires were wearing suits and ties. The players looked quite regal wearing white.

We started the fourth set where we left off the day before — at 1-1 — and I quickly fell behind 3-5. Somehow, I managed to hold my serve, break his serve, and win the fourth set 8-6. I really “hung on like a crab” in this match. Allen Fox would have been proud.

Going into the fifth set, I forgot all about being in my first Wimbledon tournament. I loved playing on grass and felt very comfortable on Court 14. I found some rhythm in my serve-and-volley combination and, for the first time in the match, I was holding my serve easily.

My God, I can win this match!

Word got out around the tournament grounds that Graebner, a top ranked U.S. player, was in a “dog fight” on Court 14. Suddenly the walkways around this small outer court were packed with spectators. Things were heating up. Clark was asking advice from well-known agent and lawyer Donald Dell from the sidelines (which was against the rules) and calling me names as we changed ends of the court. I started walking around the other way to avoid him.

At 5-5 in the fifth set, Clark was serving and lost the first two points, giving me my first opportunity to break his serve and then serve for the match. I hit a great return to his feet, and he miss-hit a half-volley over the net for a winner. What a lucky shot! I would have been up triple breakpoint with a great chance to break his serve if he had missed that. Instead, it was 15-30, the momentum shifted, and he held his serve. We stayed even until I served at 9-10. We split the first four points: “30-all.” I needed two points to stay in the match and Clark needed them to win it. He played them by hitting the two best returns he’d hit the entire two-day, five-set contest. He won. I was out.

I shook hands with Clark and with the umpire and left the court. Amid the crowd of spectators, I felt alone. The pro tennis tour can do that. I was still in college — which at the time was considered young for the tour, even among amateurs — and I really was alone, on and off the court. No family, no coach, no partner — no one to share my tough loss with.

My parents used to love to watch me play — and applauded my efforts, win or lose — but they were only able to attend matches close to home. My father worked long hours and took little time off, and traveling was expensive. I did call long distance from my hotel room every night to tell them about my matches. Even from far away, they were the closest thing I had to a “team.” I would have loved them to be waiting for me when I came off Court 14.

As I walked by myself from the court to the locker room, someone touched my shoulder. I turned around. “Roy, you know you have what it takes when you play well at Wimbledon,” she said. It was Billie Jean King, sharing with me one of the most memorable moments in my life.

Had I won that match, I would have moved into the Top-10 ranking of U.S. male players. I was feeling sorry for myself when Billie Jean applauded my effort and changed my outlook on the experience. She turned a court loss into a life win. Years later I was fortunate to tell her how much that meant to me.

 

Point of Impact | Chapter 29


Focus On What You Can Control

Kiawah is Still a Tennis Resort

Teaching The Importance Of “Leverage” To Kiawah Students

Teaching The Importance Of “Leverage” To Kiawah Students

 
 

In the late 1990s, Kiawah’s golf business started to decline. The golf industry had built too many golf courses and the tee time inventory exceeded demand. Mr. Goodwin had invested millions in purchasing and upgrading Kiawah’s five golf courses, and the decline in golf revenue for the resort was devastating. My friend Tommy Cuthbert, the Director of Golf, really felt the pressure. He wasn’t responsible for the number of courses, yet it was his job to sell the tee times. I saw the stress he was under and I think it really took a toll on him.

Mr. Goodwin and his marketing department thought Kiawah needed an extra edge to distinguish itself in the golf world, so they decided to change the name of the resort from the Kiawah Island Golf and Tennis Resort to the Kiawah Island Golf Resort. Just like that — in one grand gesture — everything my department worked so hard for, our collective identity, was literally erased and functionally downgraded. It was a huge blow to my program, my staff, and Kiawah’s tennis members, not to mention to me personally and professionally.

I was not naïve. The tennis operation had never been a priority in the resort’s marketing program — not like the five-star hotel, the villas, golf, recreation, and the beach — and it had never been a major income producer for the company. But the name change would hurt the tennis marketing effort. It wasn’t just that the word “tennis” was not in the name, it was that it had been removed from the name. Even though the internal underlying motive was to elevate golf, the public perception was that the tennis program was no longer good enough to define the resort. I couldn’t believe this would help golf as much as it would hurt tennis.

Should I have left the resort over this?

If I were going to leave, I would have left years earlier when previous owner Sal Alzouman cut our budgets down to unworkable numbers, the resort looked awful, and many of my colleagues left. I had already toughed out slow growth at the beginning, rapid management turnover, ownership changes, sudden department head resignations, and the hefty budget cuts.

Should my decision be different because my department was targeted directly?

I thought about my job. The reality was that despite the name change and the external perception that tennis had been downgraded, internally Mr. Goodwin was just as invested as ever in me and the tennis program. Most importantly, I had been there 23 years, I had found the niche my father advised, and I really enjoyed what I did.

I thought about my family. Colleen was busy at Mason Prep and with our church. Jonathan attended the College of Charleston and worked at Kiawah teaching tennis with me in the summers. When he graduated from Charleston, he came to work with me full time. Sandon studied and played tennis at Clemson University, only a few hours from Charleston. I loved going to watch him play, and I loved how easy it was for him to come home to visit. Did I really want to change all that?

And I thought about my staff. I was responsible for them. The department now had to work harder to maintain the same business revenue for the company who had just yanked its visibility. It reminded me of playing with last-minute court changes, ongoing crowd distractions, and rain delays. The only thing we could control was how we performed, and we had to make our game the best it could be under the circumstances. My employees deserved better than my abandoning them at this critical time. Leaving was not an option.

I decided to deal with the name change the way I dealt with an umpire who made a bad call: I wasn’t going to argue with him or walk off the court. I was just going to accept it, keep playing, focus on what I could control, and try to win in spite of it. It would be a challenge to keep pace, though. We needed some new initiatives.